Sector · Regulation · Sustainability

As mystery shopper, Esma finds greenwashing in finance

Greenwashing: Photo by Mike Langridge CC-BY-2.0 via Greenability Magazine.

Banks and asset managers continue to make misleading sustainability claims, according to the European Securities and Markets Authority, Esma. Following an investigation into the compliance of marketing communications with MiFID II rules, Esma found that financial products and services are often presented as green without substantiating the sustainability claims.

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